Publishers and media companies can self-manage mobile campaigns through the StarStar Web self-service management tool.  In addition to enabling multi-Carrier campaigns, Publishers can measure results of programs and campaigns in real-time.

With StarStar’s flexible, rich and interactive content, Publishers can utilize the richest content  capability available today on the mobile phone. Create dynamic, interactive and measurable campaigns with StarStar that utilize a range of leading-edge content including SMS, WAP and MMS.

With StarStar, no texting is required and mobile users do not have to subscribe to the mobile Web to receive your message. Plus, there is absolutely no charge to the consumer, which encourages usage.