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Mobile phones are no longer just for voice communication; they are becoming a personal communication, information and entertainment terminal. For Brands, this change represents an unprecedented opportunity for mobile marketing to reach huge numbers of consumers with highly targeted advertising messages while extending brand identity to the Third Screen.
But until now, mobile marketing has yet to gain widespread acceptance, due in large part to the tedious nature of text messaging and the previous requirement that mobile users had to subscribe to the mobile Web to access rich content.
With Starstar From Zoove, True Mobile Marketing Is Here
With StarStar, no texting is required and mobile users do not have to subscribe to the mobile Web to receive your message. Plus, there is absolutely no charge to the consumer, which encourages usage.
Brands can self-manage multi-Carrier campaigns—enabled in minutes, not days or weeks ; leverage reports to track campaign results in real-time; and connect to target audiences with messages custom tailored to a user’s device type, physical location, and purchase preferences.
Your unique StarStar code can either incorporate your specific Brand name, such as ** BRAND, or can be a top key word like **PIZZA. Top key word -based names are ideal for brands who want to associate themselves with a general brand category, in order to capture the widest net of prospects. Zoove offers fast registration and approval cycles for all StarStar names.
Rich, Interactive Content
With StarStar from Zoove, you can present your brand using the richest content available today on the mobile phone. Create dynamic, interactive and measurable campaigns that utilize a range of leading-edge content including SMS, WAP, MMS, and Voice services.
Cross-Platform, Targeted Campaigns
Mobile marketing with StarStar is ideally suited for cross-platform advertising campaigns in conjunction with Internet-based events, live television shows and print or billboard advertising. Zoove provides self and assisted service campaign planning, management and reporting tools.
Secure your brand’s mobile identity and presence in the emerging mobile market with StarStar from Zoove. |
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See how StarStar® can be leveraged by brands:
View examples of StarStar® in use by brands like FOX Sports, BET, CNN, Sprint, USA Today, MTV and more...

» View the Demos 
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Benefits of StarStar®
to Brands:

» Reach large numbers of end-users

» Leverage existing advertising assets

» Provides an intuitive “call-to-action”

» Simple, spontaneous, immediate, consistent

» Solves the SMS Short Code complexity problem

» Reinforces ad brands and user adoption through memorable dial code space

» Delivers a rich subscriber experience

» Flexible advertiser self-management interface |
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